I created this corporate sponsorship packet from the ground up, managing the project, writing the copy, and designing the artwork. TomTod Ideas wanted an engaging appeal – something that would catch their target’s eye, stick in their brain, and generate action. I focused the copy on telling stories that would give credibility to the nonprofit’s work and move the audience to take action with a sponsorship. Selected copy below.
Camp What If Corporate Sponsorship Proposal
TomTod Ideas is a nonprofit that’s changing the conversation about middle school.
How? We connect the creative ambition of middle schoolers with the needs of their communities and the world.
Standing for tomorrow’s ideas today, TomTod Ideas empowers middle school students to launch imaginative ideas that spark positive change. Through our three core programs, we empower middle schoolers with week-long summer camps, project-based mentoring, and school-based curricula.
Why should you care?
Middle schoolers are at a pivotal time in their lives. While they sift through developing personally and finding their place in the world, most people don’t want to listen to middle schoolers. But ignoring middle schoolers keeps them stuck in the middle. While programming opportunities abound for elementary and high school students, middle schoolers often find themselves tacked on as an afterthought, where most people don’t want to deal with their energy or help them explore their high potential.
We equip middle schoolers with transferable skill sets, empowering students to enhance the common good as engaged, caring citizens while preparing them to thrive in a swiftly changing workforce.
Our programming stems from research in Positive Youth Development and 21st Century Learning principles, and is founded on the wholehearted belief that young people don’t have to wait to be an adult to change the world.
When middle schooler Rowyn saw a 360o virtual reality video at Camp What If, his heart broke. He saw kids his own age without homes, with nowhere to go. “I was surprised, and felt bad for these people,” he said.
Rowyn had just watched the true story of 11-year-old Oleg, a refugee from Ukraine, who fled his home to avoid violence and war. “Kids were standing in a school classroom full of bomb shells … they’ve gone through a lot,” he said. At Camp What If, Rowyn discovered stories of refugees now living in Akron, Ohio, too—just miles from his own home. “I want to help make their lives easier.”
How’s Rowyn doing it? We connected him with adult mentors and helped him form a team with friends, and together, they tackled the international refugee crisis – one of the worst humanitarian crises of the century – with an app.
Rowyn named it Refugee Connect. Just like when we move to a new neighborhood and acclimate to our new home, this app helps refugees make a new home in an unfamiliar land. “We’re connecting refugees to resources,” he said. “I want to help them adjust to the US.”
The app shows new refugees how to get settled in their new areas and where to go if they need help. “If I can help them, then I’ll feel like I’ve accomplished something,” Rowyn says with a smile.
TomTod Ideas has a heart for middle schoolers because of kids like Rowyn, who see the needs of hurting people like Oleg and immediately want to help. At Camp What If, we connect middle schoolers and their ideas with tools and resources to create real change – but we can’t do it alone.
And that’s where you come in.
By sponsoring Camp What If today, you connect middle schoolers like Rowyn and many others to programs that build their strengths, to mentorships where they creatively solve problems, and to resources that build competent, caring lives.